Bay City, MI – Michigan Cream & Sugar Ice Cream Company, a beloved local ice cream shop that originated in Bay City and is set to open a new store in Old Town Saginaw this summer, has unveiled a creative offer inspired by the tolls on the Liberty Bridge.
The company announced the deal on Thursday, aiming to alleviate the burden of bridge fees for its customers. The Liberty Bridge, Bay City’s primary modern toll bridge, has prompted the shop to introduce this innovative promotion.
“Are bridge fees taking a toll on your wallet?” the shop queried in a Facebook post on Thursday, which quickly garnered nearly 400 likes by Friday morning. “Michigan Cream and Sugar has the sweet relief you are looking for. Bring your paper statement for the billing period ending 3/31/24 and we will take the price of a single crossing off a quart of our scratch-made ice cream ($5.50 off a quart offer is valid through 5/1/24 with original mailed invoice, limit one per customer, cannot be combined with any other offers). We are located just east of the toll-free Veterans Memorial Bridge in beautiful Uptown Bay City.”
The post was met with positive feedback from customers, with one comment praising the shop for putting a positive spin on a challenging situation. Another customer shared their enthusiasm for the deal, having recently paid a substantial fee for bridge crossings and expressing intent to visit the shop soon.
To avail of the offer, the shop requires customers to present a physical paper copy of their billing statement instead of opting for an online version. With a regular quart priced at $12, this deal slashes the cost to a mere $6.50, providing customers with an enticing incentive to indulge in their favorite frozen treats.
Michigan Cream & Sugar Ice Cream Company is renowned for its commitment to crafting unique ice cream flavors from scratch, using locally sourced ingredients whenever possible. This latest promotion not only offers financial relief to customers but also underscores the shop’s dedication to supporting the community and fostering customer loyalty.
