F&N Magnolia is dialing up the fun—and flavor—with a new Minions-themed line of dairy treats, just in time for the new school term. In partnership with Illumination, the studio behind Despicable Me, F&N Malaysia has launched a vibrant new range of banana milk drinks and ice cream tubs that are equal parts nostalgic, cheeky, and irresistibly delicious.
Banana Milk and Beyond
Leading the limited-edition lineup is the Banana Milk UHT, available in playful, Minions-branded packaging that’s bound to delight fans of all ages. Available in 1-litre and 200ml (6-pack) sizes nationwide beginning June 1, the drink taps into the Minions’ iconic love for bananas—turning each sip into a joyful, cartoon-fueled experience.
More Milky Mischief Coming in July
Starting July 1, F&N will release additional six-packs of 100% Fresh Milk and Chocolate Milk, featuring three exclusive Minions designs. These will be sold exclusively at 99Speedmart and selected Aeon outlets, adding character and collectability to every lunchbox.
Minion-Approved Ice Cream
Also debuting in July: Neapolitan and Vanilla ice cream tubs in 1.4L sizes. Perfect for family sharing, the creamy indulgences come dressed in themed packaging and bring a dose of mischievous fun to dessert time.
Contests, Pop-Ups & Giant Minions Fun
To sweeten the launch, F&N Magnolia is running a nationwide contest from June 1 to August 31. Shoppers who spend RM10 or more on Minions-themed dairy products stand a chance to win a share of over RM69,000 in prizes—including limited-edition Minions leather backpacks worth RM1,200. Weekly draws will award 46 lucky winners with exclusive merchandise.
But the excitement doesn’t stop there. Select Aeon malls in Klang Valley and Johor Bahru are hosting interactive Minions experiences, including:
Giant blind box vending machines (with RM40 purchase) to win exclusive Minions plush toys, drink holders, and more.
A reflex-testing “Catch the Banana” game (with RM20 spend) where participants can score themed bags, lunchboxes, umbrellas, and water bottles.
What This Means for Ice Cream Trends
F&N Magnolia’s Minions collaboration is more than just a seasonal gimmick—it’s a sign of growing consumer appetite for character-branded, playful dairy innovations that fuse nostalgia with novelty. Whether you’re a Zillenial looking for a taste of your childhood or a parent curating fun school snacks, these products speak to emotional buying and the power of licensed branding in food retail.
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