PARIS — Lacoste has opened an exclusive pop-up at the prestigious Shangri-La Paris, blending its iconic tennis heritage with gourmet street food and elegant summer vibes. Running until mid-October 2025, the event features two distinct spaces: the casual Pavillon Lacoste and the upscale Summer By Lacoste restaurant, both embracing a fresh, sporty aesthetic.
At Pavillon Lacoste, located just off the hotel forecourt at 8 avenue d’Iéna, visitors can enjoy artisanal ice creams alongside Liège waffles embossed with the signature crocodile logo. These sweet treats, prepared in the palace kitchens and served in generous portions, perfectly balance indulgence and convenience, catering to those seeking a quick, stylish snack. Complementing the desserts are fresh juices and mineral water, reflecting the pop-up’s focus on simplicity and quality.
Meanwhile, Summer By Lacoste offers a refined dining experience on the terrace of La Bauhinia, nestled in the Shangri-La’s gardens. The menu, crafted by Shangri-La’s chefs, highlights elegant dishes such as teriyaki grilled salmon, lobster noodles, and truffle croque-monsieur. For dessert, the crocodile-themed raspberry-pistachio creation offers a playful nod to the brand’s heritage. Signature cocktails like the Grapefruit Spritz and Jasmine Gin Tonic complete the chic, sun-soaked atmosphere.
This Lacoste pop-up captures the latest trend in ice cream franchise opportunities by combining heritage branding with gourmet experiences, creating a unique destination in Paris’s competitive luxury hospitality scene.
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